Menu
Spotlight on: The Manicure Company
The nail industry is full of major players that we have all come to love, admire and respect, but there's a new kid on the block that's definitely gaining more momentum. Since 2016, The Manicure Company has set out to give nail techs a new, innovative option. Here we talk with creative director, Eoin Cotter, about what's next for the brand.
SO, THREE MEN AND SOME NAIL POLISH - WHERE DOES THIS STORY BEGIN, AND WHO DID IT START WITH?
We've all come from a professional nail business background, having worked in different and relevant roles, from manufacturing to sales and marketing. From time to time we would cross paths and we soon discovered that each of us had similar ideas about creating a brand. Over many conversations discussing our ideas we took the plunge and decided to create The Manicure Company. I've worked specifically in the manufacturing and design of professional nail products since 2011. It's my passion and I adore creating new collections and products.
WHAT'S BEEN THE MAIN DIFFERENCE IN MOVING FROM WORKING FOR A BRAND, TO BEING AT THE STEERING WHEEL OF YOUR OWN BRAND?
For me specifically, it's been very much the same, however, I now have more control and freedom to create the products that I feel are right for the brand. It's a great feeling having that creative control.
WHAT'S THE PLAN FOR THE BRAND OVER THE NEXT FIVE YEARS?
A major goal for us during the first two years has been about creating a network of distribution in Ireland and in the UK. We are in the process of achieving this goal now with our new exclusive partnership with Capital in the UK, so at this point in time we are focused on ensuring our delivery within these two markets is seamless. Looking ahead to the next five years, we would love to see strong growth in the Irish and UK market and possibly expansion into other European countries.
WHAT'S BEEN YOUR BIGGEST BRAND HIGHLIGHT SO FAR?
Honestly, it's achieving this exclusive deal with Capital in the UK. Capital has always been very supportive of The Manicure Company and in what we are creating and offering. Being available in all Capital stores in the UK is just amazing. We're thrilled, excited, nervous - every emotion possible really.
AND WHAT'S BEEN THE BIGGEST CHALLENGE SO FAR?
The rate of our growth over the past two years and handling the demands this puts on production! However, it's a challenge we are only too happy to engage with. We're blown away by the support and reaction to the range; it's fantastic.
Originally published in the Capital Winter Magazine 2017
Freelance Focus
Freelance Focus, is a one stop resource for anyone working as a freelancer or thinking of going freelance in the hair & beauty industry, which includes a FREE downloadable guide filled with advice, useful insights, experiences and tips (from experienced freelancers) to help you understand the steps needed to make the right choices for you.
Top trending
VEGAN
Delivery
Collection
Please login to your account to check stock in your local store.
Delivery
Collection
Please login to your account to check stock in your local store.
VEGAN
Delivery
Collection
Please login to your account to check stock in your local store.
OFFER
Delivery
Collection
Please login to your account to check stock in your local store.
7 FOR 6
MORE OPTIONS
OFFER
Delivery
Collection
Please login to your account to check stock in your local store.
BUY 3 FOR THE PRICE OF 2
OFFER
Delivery
Collection
Please login to your account to check stock in your local store.
6 FOR 5
MORE OPTIONS
Delivery
Collection
Please login to your account to check stock in your local store.
Delivery
Collection
Please login to your account to check stock in your local store.
OFFER
VEGAN
Delivery
Collection
Please login to your account to check stock in your local store.
MULTI BUY
Back to Posts
Tags
- acne
- advice
- allergy
- apps
- autumn
- awards
- balayage
- barbering
- beauty industry
- blonde
- braids
- bridal
- brows
- business
- capital & i
- career
- christmas
- client loyalty
- color wow
- covid-19
- curls
- eyelash
- facial
- fanola
- festive
- finance
- freelance
- gellux
- hair
- hair care
- hair colour
- hair salon
- hair styles
- hair styling
- hair trends
- hairdressing
- hairstyle
- hairstyles
- halloween
- healthy
- how to
- hygiene
- ideas
- indola
- industry
- inspiration
- interview
- k18
- lashes
- lockdown
- loreal
- macadamia
- make up
- makeup
- manicure
- marketing
- mens
- mental health
- microblading
- nail art
- nail industry
- nail inspiration
- nail technician
- nail trends
- nails
- new years
- nioxin
- nxt
- olaplex
- opi
- party
- pedicure
- ponytail
- products
- professional
- professionals
- pulp riot
- redken
- reopening
- retail
- reviews
- revlon
- salon
- salon finance
- salon furniture
- salon management
- salon owner
- salon refit
- salon services
- salon system
- salons
- schwarzkopf
- self care
- self-care
- self-employed
- skills
- skincare
- skincare regime
- skincare steps
- social
- social media
- spa
- spring
- step by step
- style
- styling
- stylist
- summer
- sun damage
- suncream
- sustainable
- tanning
- technique
- the manicure company
- tigi
- tiktok
- time to improve
- tips
- toner
- toning
- top knot
- training
- treatment
- trending products
- trends
- tutorial
- updo
- upskills
- valentines
- vegan
- vegan beauty
- veganuary
- wahl
- waxing
- wedding
- wella
- wellbeing
- wellness
- winter
- winter nails
- yovanka loria extensions
Latest Posts
- Beautiful Hair Moments From The MET Gala
- The K18 ingredients you need for your cleanest hair yet!
- A Week In My Shoes - Yovanka Loria
- Is K18 a Protein?
- Chantelle: Capital & Me, my self-employed journey & the importance of networking
- Meet Sophie, owner of ‘Sophie’s Lashes & Beauty’ which she has been running now for over 7 years!
- K18 Biomimetic Hair Science vs. Bond Builders
- K18 & Your Salon Services - How to incorporate K18 Services for Ultimate Hair Restoration
- What is K18 and how does it work?
- From Money Worries to Family Drama: What's Stressing Your Skin & Hair the Most?
Related Posts
Skinician Q & A | Your Salon Facial Peel Questions Answered
Introducing Skinician. Skinican offer a range of professional treatments, facial peels and more...
How do Brits feel about “cheating” on their regular hair and beauty professional?
Discover the results of a new survey on UK consumer loyalty to hair and beauty professionals. Nearly 7 million admit feeling more guilty about 'cheating' on their hairdresser than a romantic partner.
2023 hair and beauty trends you need to know about!
The New Year looks like it’s going to be full of self expression and your clients are going to want to glow from head to toe. Read on for our guide to the trends you’ll need to nail.
The Winter Nail Trends 2023
Hello 2023! The nails trends you need to follow this year are here...and we LOVE them! To find out what styles you should be rocking read more...
Let's Party
Nothing says celebration quite like a new look! Check out these luxe party tips from some of the best in the hair business.