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First to Finest

FROM FIRST TO FINEST* – Something New is Coming and You Heard It Here First 👀

Established in 1898 and innovating ever since, Schwarzkopf Professional is a name you can trust, and their legacy is stronger than ever!

Ten years ago, Schwarzkopf Professional didn't just launch a product; they truly revolutionised the industry by becoming the first brand to integrate Bonding Technology directly into their hair colour. This instantly gave stylists a new era of reliability and confidence. Now, with improved Bonding Technology rolling out and 2026 seeing exciting updates for BLONDME and IGORA, Schwarzkopf Professional is once again setting a new standard in professional colour.

Schwarzkopf Igora essentials

The New Benchmark in Colour: Peace of Mind in Every Service

Born from ten years of dedicated scientific research, innovation, and proven results, the improved Bonding Technology is here to redefine colouring performance.

Schwarzkopf bonding technology

This enhanced technology now serves as the new quality stamp across all Schwarzkopf Professional colour brands. It's the ultimate guarantee of strong performance and reliability in every service (from lightening to lifting to toning), so all you have to worry about is creating beautiful, head-turning hair.

Polychrome Schwarzkopf colours

💛Unveil the new dimension of premium colour

Introducing the BLONDME Polychrome service – A sophisticated upgrade for signature colour artistry.

Step into the next evolution of colour dimension with Polychrome – a bespoke service designed for hairdressers who want to showcase their colour artistry through clever shade selection and strategic placement.

With Polychrome, you infuse the hair with carefully chosen tones – layered and placed with precision – to enhance dimension, texture and light reflection. The result? A signature colour that’s as unique as your client.

Grow Your Colour Business with Confidence

To truly leverage the incredible potential of the BLONDME range and all Schwarzkopf Professional colour systems, we encourage you to level up in 2026 with dedicated blonding and colour education available for FREE on the Schwarzkopf Professional eAcademy.

SCHWARZKOPF PROFESSIONAL – FOR EVERY YOU

*Refers to the first integration of Bonding Technology directly into Highlifts & Lightener form