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  • The Reinvention of Majirel: What Hairdressers Need to Know About L’Oréal Professionnel’s Iconic Colour System
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The Reinvention of Majirel: What Hairdressers Need to Know About L’Oréal Professionnel’s Iconic Colour System

For decades, L’Oréal Professionnel Majirel has been a salon staple trusted by colourists worldwide for its reliable grey coverage, rich tonal results, and professional performance. Now, the iconic permanent colour system has been reinvented, delivering enhanced comfort, improved sustainability, and even more creative possibilities for salon professionals.

From its innovative Odour Trapping Technology to a creamier vegan formula and expanded customisation options, the new Majirel has been designed with both the stylist and client experience in mind.

About Majirel's odour trapping technology

A Smarter, More Comfortable Colour Experience

One of the most significant innovations in the new Majirel is its Odour Trapping Technology (OTT), developed to dramatically reduce the smell of ammonia during the colouring service*. Creating a noticeably more pleasant salon experience for both professionals and clients without compromising colour performance.

Combined with a new creamier consistency, Majirel now offers quicker mixing and smoother application from root to tip. The improved texture allows colourists to work with greater precision while ensuring even saturation across the hair.

The formula is also now fully vegan, aligning with the growing demand for more conscious salon choices.

before and after majirel usage

Enhanced Performance with Professional Results

Majirel continues to deliver the high-performance results colourists expect, including:

  • Up to 100% grey coverage
  • Long-lasting, vibrant colour results
  • Precise and personalized tonal control
  • Enhanced conditioning and shine
  • Reinforced hair fibre protection

The updated Caring Complex works to protect and reinforce the hair fibre while adding visible shine, helping maintain hair integrity throughout the colouring process.

In addition, the tube size has increased from 50ml to 60ml, offering improved yield and greater efficiency behind the chair.

Different types of Majirel bottles available

Sustainability Meets Salon Innovation

The reinvented Majirel also takes a more sustainable approach to packaging. The new tubes are made with 95% recycled aluminium and use 29% less paper packaging, an important step toward reducing environmental impact within salon operations.

Understanding the Specialized Majirel Ranges

Majirel Fundamentals

The core range remains the foundation for dependable grey coverage and natural-looking results. Available in Deep, Neutral, and Gold reflects, Fundamentals shades can be intermixed at up to 50% with fashion shades to achieve complete white hair coverage on clients with more than 70% white hair.

Cool Cover

Cool Cover shades provide intense neutralisation and ultra-long-lasting cool reflects. These shades are particularly effective for:

  • Resistant white hair
  • Warm underlying pigments
  • Colour correction services
  • Rich brunette and cool-toned transformations

Maji Contrast

Maji Contrast is designed for simultaneous lightening and colour deposit on dark hair, making it ideal for vivid highlights and creative placement work.

To create customised vibrant results, intermix the NEW Contrast Base with:

  • Red Booster
  • Orange Booster
  • Magenta Booster

Pair with 12.5, 20, or 30 Volume OTT Oxydant Crème depending on the desired lift and intensity.

Majirel High Lift

For clean blonding without pre-lightening, Majirel High Lift offers up to 4.5 levels of lift on natural bases while achieving icy or neutral blonde results.

Recommended mixing:

  • 1:2 ratio with 30 Volume OTT Oxydant Crème for standard lifting
  • 40 Volume Nutri-Developer when additional lift is required

L'Oreal Professionnel's Odur Trapping Oxydants

Best Practices for Majirel Application

To maximise colour performance and consistency, follow these professional guidelines:

  • Process for 35 minutes with no heat required
  • Apply only to dry, unwashed hair
  • Use the 2-in-1 Boosters to personalise and refine colour results

Available boosters include:

  • Orange
  • Red
  • Magenta
  • Blue
  • Violet
  • Green

These can be used creatively to intensify reflects or neutralise unwanted undertones.

Expert Colourist Techniques

The reinvented Majirel system allows for highly customised colour work when applied strategically.

White Hair Coverage Guidelines

  • Any Majirel shade can cover up to 70% white hair
  • For over 70% white hair, add half a base shade (such as 7 or 7.3)
  • To darken natural hair 1–2 levels, add quarter base
  • To darken 2 or more levels, add half base

Reds & Coppers That Last

For ultra-vibrant, long-lasting reds and coppers, choose:

  • Carmilane
  • Rubilane
  • DM5

These shades are specifically formulated for intense vibrancy and should not be intermixed across the brand. They also do not require base shades for darkening or white hair coverage.

Why the New Majirel Matters for Modern Salons

Today’s salon clients expect more than beautiful colour, they want comfort, shine, sustainability, and personalised results. The reinvented Majirel answers all of those demands while giving colourists greater efficiency and creative flexibility behind the chair.

With reduced ammonia odour, improved application performance, vegan formulation, and enhanced sustainability credentials, Majirel continues to evolve while staying true to what made it an industry icon in the first place: reliable, professional colour results that hairdressers trust.

* Use with NEW OTT Oxydant Crème to unlock full potential of Odour Trapping Technology.