From Local Blowdry Girl to Worldwide Educator, Meet Freya!
Freya has long been catching our attention here at Capital Hair & Beauty, from her amazing in-store product hauls to her perfect pin curl reels and bouncy blowdry creations, we simply can’t get enough!
Her story is truly unique. With no prior hairdressing experience, Freya took a 1-1 blowdry course for just £150 back in 2019 at the age of 17. It turned out to be the best investment she ever made. Thanks to her hard work and determination, she’s gone from being the local blowdry girl to a worldwide educator!
Now 23, Freya runs a fully booked diary and earns a whole extra income through social media content creation. She’s collaborated with multiple brands and is a regular at her local Capital Hair & Beauty store in Bracknell UK, where she’s built great relationships with the store manager, Stasi, and the rest of the team supporting her business – which she fondly calls ‘Freya’s Bouncy Blowdrys.’
We’re so ecstatic that Freya has decided to share her top six product picks for creating her signature bouncy blowdry look with our customers. Here are Freya’s Bouncy Blowdry Non-Negotiables – and in her own words, why you need to add them to your basket!
"Speed Dry is literally my helping hand in the salon! The difference it makes is so noticeable – especially on clients with thick hair or extensions.
Everyone knows I’m up for a challenge when it comes to blowdries, so knowing Speed Dry is on my trolley when a client with 24” extra thick extensions walks in... I know it’s got my back.
My confidence in appointment scheduling has massively increased since using this, and I can’t thank Color Wow and Capital enough for supplying it!"
"An absolutely wonderful product that’s also boosted my blowdrying confidence. I now know my client is going to walk away with bouncy curls that last for days – no doubt about it!
Obviously, I know I can do a great blowdry… but having Pli in my kit is like a safety net, giving me the reassurance that my work will hold.
I use Pli on damp hair for blowdries and on dry hair when doing dry styling like Hollywood waves. It really is a Holy Grail product! I’m lucky enough to have built a relationship with the brand, and I’m now part of their Pro Collective!"
"Blinding Shine comes in two forms – the serum and the dry oil spray. Both are incredible and truly deliver on their promises!
The serum is applied pre-blowdry on wet hair to reduce frizz and add softness and shine. The spray is for finishing – it tames flyaways and gives that glossy, camera-ready finish.
I love using it on my Hollywood waves too – it gives that perfect shine just before snapping the final photo!"
"Head Jog products hold a special place in my heart – and their Straw Brush is a personal fave. I probably own 10 of them… some at home, some in my car, some in the salon – wherever I go, a Straw Brush follows!
It’s amazing on both wet and dry hair, detangling gently without harsh bristles. Especially great for clients with tricky hair – the vented design makes smoothing and rough drying super quick and easy!"
"The clue’s in the name – they’re 2.5 inches long! These have changed the game for me.
If you didn’t know, I try to pin curl every client’s hair to help hold the curl and keep the style fresh – especially if they’re getting ready in the morning for an evening out.
Using these extra-long grips means I only need two per pin curl, saving loads of time and money. One box of 500 pins lasts me for 25 clients! I’ll never stop using them."
"This is my go-to hairspray for bouncy blowdries – it always has been. It’s cost-effective at Capital and has great hold.
I’m pretty chill when it comes to hairspray – if your blowdry is done well, the style will hold. You just need a good spray to seal it all in – and this one is perfect for that."
From nods to vintage styles to embracing natural textures, here’s a rundown of some of our favourite hair and beauty moments from the 2025 Academy Awards!
The Grammys are always a spectacle, and as usual, the red carpet didn’t disappoint. This year, there were standout hair and beauty looks that had us all talking. From icy blues to gothic glamour, here are the top 10 beauty moments we loved!
As hair colour tastes change, why would you choose an ammonia free permanent hair colour? Looking for a softer multi tonal result? Worried about the effect of ammonia on the hair? Worry no more…
L’Oréal Professionnel have streamlined the Serie Expert collection to keep only the best of the best, resulting in a professional range that offers an exclusive level of performance, for every hair type.
Metal Detox is the new disruptive haircare innovation capable of neutralising excess copper metals inside the hair to reveal true colour clarity. The professional routine is just 3 easy steps, with no additional service time required.
Freelance Focus, is a one stop resource for anyone working as a freelancer or thinking of going freelance in the hair & beauty industry, which includes a FREE downloadable guide filled with advice, useful insights, experiences and tips (from experienced freelancers) to help you understand the steps needed to make the right choices for you.
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This privacy policy sets out how Capital Hair and Beauty Ltd (CHB) uses and
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CHB is committed to protecting your privacy. If we ask you to provide
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CHB may change this policy by updating this page. You should check this
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policy is effective from 21st May 2018.
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When you shop on this site or in one of our stores, personal information such as your name, email
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Other information we collect
We may collect technical information regarding the type of electronic
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Personal data collected is used in the processing and delivering of orders.
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We require this information to provide you with a service (processing
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This data will be processed when your order is picked, packed and
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Any user specific browsing data will be retained for 26 months after you
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This policy was last updated on 23rd May 2018
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