INSPIRED BY THE FANTASTICAL AND COLORFUL GAMING WORLD OF XBOX
This Spring, OPI will be traveling into the virtual world with XBOX in a collaboration that brings to life the colour palette of gaming.
With +100 MILLION MONTHLY USERS and RANKED #4 COOLEST BRAND AMONG GEN-Z, XBOX is the biggest and most beloved gaming platform in the world.
Gen Z are the generation born between 1997-2012. OPI has partnered with Xbox to reach this younger generation through the world of gaming. The gaming CATEGORY IS 3X LARGER THAN THE MOVIE AND MUSIC INDUSTRY COMBINED AND THE XBOX BRAND IS ONE OF THE BIGGEST MOST BELOVED BRANDS IN THE WORLD
Beauty brands are altering the way they reach consumers. There are 1.4 billion gamers worldwide - Gaming is the Best Social Media Platform for Brands to Reach Gen Z.
OPI also wants to connect with Mobile mums. 57% of mums play games with their children weekly. This is why XBOX have created exclusive content connected to 2 of the most popular games, HALO and FORZA.
Use the skin tone guide when consulting with your customers and help them pick there perfect on trend colour that suits their skin tone. This will help engage your customers in the NEW collection and help them make the important decision of what colour should I have this week?
SHADES
12 spring forward hues inspired by the colourful world of XBOX–four mesmerizing shimmers that take colour to the next level, and eight crème finishes that are on trend and on target.
Achievement Unlocked
Just like you can unlock achievements in a game, wearing this shade unlocks a world of lilac.
LEVEL UP YOUR NAILS
Next, grab your controller (your brush!) and level up. Try Capitals exclusive Nail art Cherry Blossom.
Apply one coat of GEL COLOR Stay Classic or Stay Strong Base Coat. Cure for 30 seconds in the OPI LED Light.
Apply GEL COLOR Can't Ctrl Me in a diagonal swipe starting from the top corner and extending to the tip of the nail. Cure for 30 seconds in the OPI LED Light. Repeat for coverage.
Layer thinner swipes of GEL COLOR You had me at Halo on top of Can't CTRL Me. Cure for 30
seconds in the OPI LED Light.
Use a detail brush and GEL COLOR N00berry to create thin branch lines. Flash cure for 5 seconds in the OPI LED Light to hold the design in place.
Use a dotting tool and GEL COLOR Racing for Pinks to create dots of various sizes along the branches. Flash cure for 5 seconds in the OPI LED Light to hold the design in place.
Trends come and go but it’s clear that, when it comes to showing our individuality with our beauty choices, we’re going to be a little restricted over the next few months, thanks to the daily wearing of masks. However, says journalist Charisse Kenion, this makes nails the ideal focus for fun.
With the salons closed, and no colleagues close by to give you a cheeky post-work mani, we reached out to OPI and nail artist Amy Tann to how what makes the perfect at-home manicure, because it’s no secret that the perfect nailfie starts with a proper manicure.
With Pantone choosing Classic Blue as the colour for 2020, Salon System nail expert Julie Anne has created a Pantone Blue Inspired step by step using GELLUX.
To celebrate OPI's brand new collection, Lisbon. We have teamed up to give one lucky person a chance to win £200 Portuguese food experience at Taberna do Mercado. Find out how to enter...
Summer’s in full swing, so make sure you've got an array of styles to suit your clients’ holiday moods – especially if they’re not planning on leaving the country!
Freelance Focus, is a one stop resource for anyone working as a freelancer or thinking of going freelance in the hair & beauty industry, which includes a FREE downloadable guide filled with advice, useful insights, experiences and tips (from experienced freelancers) to help you understand the steps needed to make the right choices for you.
Email: Stay up to date with the latest news, offers and ideas.
Text: Be alerted when we have a VAT Free sale or exclusive promotions.
Post: Receive our bi-monthly mailer full of offers and new products.
Privacy Statement
This privacy policy sets out how Capital Hair and Beauty Ltd (CHB) uses and
protects any information that you provide when using the
capitalhairandbeauty.co.uk website or otherwise provide CHB with your
personal information.
CHB is committed to protecting your privacy. If we ask you to provide
certain information by which you can be identified when using the website,
you can be assured that it will only be used in accordance with this
privacy policy. We treat all your personal information as fully
confidential and do not pass your information on to third parties without
consent unless legally required to do so.
By providing us with your personal information, you agree and consent to
its transfer, processing, use and disclosure as outlined in this privacy
policy. This policy does not apply to data you place on any publicly
accessible page. For example, when you submit a product review.
CHB may change this policy by updating this page. You should check this
page from time to time to ensure you are happy with the changes. This
policy is effective from 21st May 2018.
What personal data will be processed?
When you shop on this site or in one of our stores, personal information such as your name, email
address, phone number, invoice/delivery addresses, type of business and, where applicable the IP address used
to connect your computer to the internet are collected by us. This data
enables us to process and fulfil your order or transaction. We also ask for your mobile
number, which helps us (and courier companies working on our behalf) to
contact you if there’s a problem with your order.
Other information we collect
We may collect technical information regarding the type of electronic
device used, such as the make and model, operating system, internet browser
and also which pages of the site are visited and for how long. This is
statistical data about our users' browsing behaviour and does not identify
you personally. Debit/credit card details are entered on secure pages
hosted by our payment service providers, whether this be Secure Trading or
PayPal, this data is stored securely on their servers, we do not have
access to this. Where card details are given for payment processing over the phone, we do not record or store these details.
We also use CCTV in our stores for the security of our employees and customers.
How will we process data?
Personal data collected is used in the processing and delivering of orders.
Names, email addresses, mobile numbers, postal addresses and business type
may also be used to send you marketing communications (if you have opted in
to receive them). You can opt out of these at any time by visiting ‘my
preferences’ in your online account.
Browsing behaviour data is collected and analysed to see how well our
website is performing on a variety of electronic devices and internet
browsers.
We also use this data for remarketing in conjunction with Google, which
allows us to display adverts to you on third party websites after you have
visited our website. To opt out of this please visit Google’s ad settings.
Who will process data?
Personal data is stored on secure servers, separate to the website server.
We may share this information with third party service providers employed
by us to perform functions on our behalf, such as courier companies
delivering orders, mailing companies sending postal mail, email service
providers sending emails and texts (SMS) and payment service providers
processing payments. PayPal transactions are subject to the PayPal privacy
policy.
We may also share certain data including email addresses (if you are opted
in to receive emails from us) with third party social media platforms in
order to show you targeted ads when you visit them. Third parties such as
Google use cookies to store browsing behaviour data, which enables us to
use their remarketing services. Please refer to our cookie policy for more
information.
Why are we processing data?
We require this information to provide you with a service (processing
orders), it also helps us to ensure that content on our sites is presented
in the best way for you and the electronic device used to access the
content. To send you information regarding our products or services (if
requested by you), protect you and us against fraud and to notify you about
changes to our service.
When will data be processed?
This data will be processed when your order is picked, packed and
dispatched by our distribution centre, or if you enter a competition or
free prize draw. It will also be used every time we send a marketing
communication, if you have opted in and the communication is deemed by us
to be relevant to you.
Any user specific browsing data will be retained for 26 months after you
last visited our site, after which time it will be deleted.
Unsubscribing from marketing communications
To unsubscribe from marketing communications please visit the ‘my account’
section of your online account and select ‘my details and preferences’. You
can then change your opt in preferences for email, text and post.
Alternatively simply click on the unsubscribe links that are sent out with
each email/text or get in contact with us.
Right to access your data
You have the right to request a copy of the data we hold about you, or to
have your data erased in certain circumstances. Please contact us if you’d
like to request this. Please note that depending on your interactions with
us, some data may need to be retained due to legal requirements.
This policy was last updated on 23rd May 2018
You must be logged in to add products to your favourites
