INSPIRED BY THE FANTASTICAL AND COLORFUL GAMING WORLD OF XBOX
This Spring, OPI will be traveling into the virtual world with XBOX in a collaboration that brings to life the colour palette of gaming.
With +100 MILLION MONTHLY USERS and RANKED #4 COOLEST BRAND AMONG GEN-Z, XBOX is the biggest and most beloved gaming platform in the world.
Gen Z are the generation born between 1997-2012. OPI has partnered with Xbox to reach this younger generation through the world of gaming. The gaming CATEGORY IS 3X LARGER THAN THE MOVIE AND MUSIC INDUSTRY COMBINED AND THE XBOX BRAND IS ONE OF THE BIGGEST MOST BELOVED BRANDS IN THE WORLD
Beauty brands are altering the way they reach consumers. There are 1.4 billion gamers worldwide - Gaming is the Best Social Media Platform for Brands to Reach Gen Z.
OPI also wants to connect with Mobile mums. 57% of mums play games with their children weekly. This is why XBOX have created exclusive content connected to 2 of the most popular games, HALO and FORZA.
Use the skin tone guide when consulting with your customers and help them pick there perfect on trend colour that suits their skin tone. This will help engage your customers in the NEW collection and help them make the important decision of what colour should I have this week?
SHADES
12 spring forward hues inspired by the colourful world of XBOX–four mesmerizing shimmers that take colour to the next level, and eight crème finishes that are on trend and on target.
Achievement Unlocked
Just like you can unlock achievements in a game, wearing this shade unlocks a world of lilac.
LEVEL UP YOUR NAILS
Next, grab your controller (your brush!) and level up. Try Capitals exclusive Nail art Cherry Blossom.
Apply one coat of GEL COLOR Stay Classic or Stay Strong Base Coat. Cure for 30 seconds in the OPI LED Light.
Apply GEL COLOR Can't Ctrl Me in a diagonal swipe starting from the top corner and extending to the tip of the nail. Cure for 30 seconds in the OPI LED Light. Repeat for coverage.
Layer thinner swipes of GEL COLOR You had me at Halo on top of Can't CTRL Me. Cure for 30
seconds in the OPI LED Light.
Use a detail brush and GEL COLOR N00berry to create thin branch lines. Flash cure for 5 seconds in the OPI LED Light to hold the design in place.
Use a dotting tool and GEL COLOR Racing for Pinks to create dots of various sizes along the branches. Flash cure for 5 seconds in the OPI LED Light to hold the design in place.
Freelance Focus, is a one stop resource for anyone working as a freelancer or thinking of going freelance in the hair & beauty industry, which includes a FREE downloadable guide filled with advice, useful insights, experiences and tips (from experienced freelancers) to help you understand the steps needed to make the right choices for you.
The elegance of classic tennis attire inspires the #tenniscore trend. Think preppy polo tops and crisp cottons, to quintessential tennis whites. The sporty nails trend has inspired people to play with their fashion and accessories,
The New Year looks like it’s going to be full of self expression and your clients are going to want to glow from head to toe. Read on for our guide to the trends you’ll need to nail.
We know you’ve been on the hunt for a natural polish that actually works - one that is made up of ingredients you can trust and one that doesn’t require you to choose between performance and natural, because, well, you shouldn’t have to. So, we poured every effort into making a long - lasting, highly pigmented vegan lacquer that stays on so you can stay natural.
Welcome in the happy, carefree season of summer with a collection of vibrant nail shades, with something for everyone, be it: sassy neon pink, fresh mint green, happiness inducing orange, vivid cerise, a blue hue the colour of the Mediterranean Sea or a pared back dusky pink.
It’s time to look to the future and it’s looking bright. Check out the must-have trends from some of the best in the business.
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This privacy policy sets out how Capital Hair and Beauty Ltd (CHB) uses and
protects any information that you provide when using the
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CHB is committed to protecting your privacy. If we ask you to provide
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CHB may change this policy by updating this page. You should check this
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policy is effective from 21st May 2018.
What personal data will be processed?
When you shop on this site or in one of our stores, personal information such as your name, email
address, phone number, invoice/delivery addresses, type of business and, where applicable the IP address used
to connect your computer to the internet are collected by us. This data
enables us to process and fulfil your order or transaction. We also ask for your mobile
number, which helps us (and courier companies working on our behalf) to
contact you if there’s a problem with your order.
Other information we collect
We may collect technical information regarding the type of electronic
device used, such as the make and model, operating system, internet browser
and also which pages of the site are visited and for how long. This is
statistical data about our users' browsing behaviour and does not identify
you personally. Debit/credit card details are entered on secure pages
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access to this. Where card details are given for payment processing over the phone, we do not record or store these details.
We also use CCTV in our stores for the security of our employees and customers.
How will we process data?
Personal data collected is used in the processing and delivering of orders.
Names, email addresses, mobile numbers, postal addresses and business type
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Browsing behaviour data is collected and analysed to see how well our
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We also use this data for remarketing in conjunction with Google, which
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Personal data is stored on secure servers, separate to the website server.
We may share this information with third party service providers employed
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We may also share certain data including email addresses (if you are opted
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Why are we processing data?
We require this information to provide you with a service (processing
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When will data be processed?
This data will be processed when your order is picked, packed and
dispatched by our distribution centre, or if you enter a competition or
free prize draw. It will also be used every time we send a marketing
communication, if you have opted in and the communication is deemed by us
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Any user specific browsing data will be retained for 26 months after you
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You have the right to request a copy of the data we hold about you, or to
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This policy was last updated on 23rd May 2018
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