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Friday 10th July
The liquid-cream alkaline demi-permanent hair colour that delivers the "Power of a colour, care of a gloss."
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Description
The new Alkaline demi formula delivers up to 75% coverage, and up to 8 weeks of vibrancy**. Experience visibily healthier hair in just one service. instantly replenishing and boosting the four signs of youthful hair: colour, shine, condition, and vitality.
*on select families
**expert assessment after 32 washes
Key Features
- Up to 75% coverage*.
- Up to 2x glossy shine**.
- 46% less ingredients***.
- Intensely nourished, hydrated feel & moisturised look.
- Restored movement and bounce.
*Expert assesment
**vs uncolored,, unwashed hair
***Formula simplified and optimised for targeted performance. No ethanol.
How To Use
Preparation of the mixture: Wear suitable, disposable gloves. For one application, mix 30 g of Shades ALK Hair colour with 45ml of Redken Pro-Oxide Cream Developer 10V (3%).
Instructions for use: Use exclusively with recommended Redken Pro-Oxide Cream Developer, 10 volume (3% maximum). Use only the proportions indicated.
Application and rinsing: Wear suitable, disposable gloves. Do not use with metal tools (clips, comb etc). Rinse hair well after the processing time. Standard processing time is 20 minutes at room temperature. For detailed information regarding application and timing, refer to Shades ALK educational material.
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Ingredients are subject to change - please check packaging prior to use.





