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IQ Haircare

IQ Haircare is committed to delivering salon-quality haircare and styling products at a smart, affordable price. Designed with professionals in mind, the IQ range empowers you to create the looks your clients love while making it easy for them to maintain their style at home.

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From expertly formulated wet-line essentials to high-performance styling solutions, IQ Haircare combines innovation with value. Every product is sulphate-free and paraben-free, enriched with a unique blend of oils, proteins, and natural extracts from the Amaranth plant. The result? Hair that looks healthy, feels nourished, and smells beautifully fresh.

Trusted by professionals, IQ Haircare offers high-performance, cost-effective solutions that don’t compromise on quality, because intelligent haircare should be accessible to all.

FAQ

What makes IQ Products different from everyday hair care brands?

IQ Products offer exclusive trade-only formulas designed specifically for salon professionals, ensuring you’re providing clients with top-tier care and styling solutions not available in regular retail stores.

Are IQ Products safe for all hair types, including coloured or chemically treated hair?

Yes! IQ Products are both sulphate-free and paraben-free, making them gentle enough for virgin hair and safe for colour-treated hair too.

What natural ingredient helps boost the health of your client’s hair in IQ Products?

The powerful inclusion of Amaranth helps to strengthen and revitalize hair, leaving it healthier and more resilient after every wash.

Can IQ Products help boost my salon's retail sales?

Absolutely. IQ Products are available in both retail and backwash sizes, allowing salons to use them during services and offer them for take-home retail purchases.

Are IQ Products competitively priced for hair stylists?

Yes — IQ Products are designed with professionals in mind, offering high-performance, salon-quality formulas at intelligent price points. This ensures excellent value for hair stylists looking to maximise both service quality and retail profit margins.

Our Recommendations

Watch the NEW IQ Icy Blonde Shampoo & Mask in Action!

See how this powerhouse duo works its magic on a blonde client.

Infused with black and deep violet pigments, the IQ Icy Blonde Shampoo & Mask:

  • Cools down warmth from high-lift tints
  • Neutralises brassiness
  • Leaves hair with clean, icy tones and a next-level ashy finish